Won the grand prize for overall excellence at the 2011 MMAs. The ceremony was not held in the octagon.
This is more than a clickable banner ad. Due to a massive partnership with Shazam, Old Navy’s new music-based ad campaign is completely interactive. You can Shazam the original songs on TV, radio, in store, online and even from your friend’s iPod. And I’m stoked to say this whole thing started with team YO-AJ.
